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Why Radar?

Here at Radar we are truly unique. You will not find us on extensive pitch rosters or promoting our services via our high profile client portfolio. With us – it’s all about you and your business. Operating ‘under the radar,’ we ensure your business is firmly in the sights of your target clients.

Understand
Develop
Create

What Makes Radar Distinctive?

Radar is a technology led, full service agency providing marketing and business development services for companies operating in the built environment. Working exclusively in this sector, our in-depth knowledge of products, manufacturing processes and management systems gives us a complete and unparalleled understanding of our clients’ business and technology.

With well-established business networks developed through managing built environment trade associations and high profile industry events – we offer our clients an exceptional service, privileged access to key industry platforms together with the opportunity to develop new business and media contacts.

We translate our experience and extensive commercial networks into a dynamic set of services – using our industry knowledge, contacts and lead generation expertise to provide complete, integrated brand communication and business development support.

No other marketing company in this sector provides a genuinely comprehensive service with this niche level of understanding. Most of our business is gained through recommendation and we only work with companies where we can add real value.

We are a creative conference, exhibition and event organiser. Our approach is founded upon understanding your audience and objectives, then targeting the right people.

Design

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From logo design to a full product launch and almost everything in between, whatever your project or budget our team have the skills to help you choose carefully and invest in materials which have a reasonable shelf life, are original, suit your image and which fit your chosen marketing method.
  • Brand development and corporate identity
  • Advertising design and promotional campaigns
  • Brochure, case study and reports design
  • Exhibition stand design
  • Presentations
  • Website design and production

Digital Marketing

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Delivers fast, targeted and cost effective engagement – digital marketing can be a stand-alone campaign or fully integrated with your PR, social media and event activity. We can use your existing database or develop bespoke lists of target contacts – it is not about quantity but the quality of your data which delivers results.
  • Email marketing
  • Text marketing
  • Search engine optimisation
  • Mobile application development
  • Video production

Public Relations and Social Media

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Radar has unsurpassed insight and extensive media contacts enabling the team to identify promotional opportunities and create press campaigns for your business.
  • Media relations
  • Profile raising
  • Crisis and issue management
  • Thought leadership articles
  • Social media strategy, management, monitoring and evaluation
  • Network and community management
We use our experience and comprehensive network of contacts to consistently deliver a regular stream of quality new business opportunities to you.

Event Management

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We can source the best industry speakers, technical experts and build your speaker programme as well as assist you with selling your sponsorship and exhibitor packages. We can provide AV and staging services, superb venues and caterers throughout the UK and all onsite operations from badging and delegate management to corporate entertainment. Click here for more information about booking onto events.
  • Launch events
  • Exhibition management
  • Networking dinners
  • Conference management
  • Award events
  • Factory and site tours
  • Technology workshops

Publications

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With a specialist portfolio, including Offsite Magazine, Structural Timber Magazine and BE Mag, Radar has produced a range of publications across a multitude of technologies. We have the in-house skills to research, write, design and produce both digital and print magazines.
  • Online newsletters
  • E-zines
  • Copywriting
  • Brochures, reports and show guides
  • Magazines

Video Production

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Video content is fifty times more effective in achieving search-rankings and we can help you with scripting, story-boarding, filming, editing, hosting and playing your videos.
  • Corporate videos
  • Interviews
  • Event footage
  • Factory and site filming
  • Editing and production

Website Development

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Websites that are not mobile friendly will now not be ranked on any mobile Google search. Radar design and build bespoke responsive websites optimised for mobile platforms.
  • Design
  • Production
  • Hosting
  • Forums
  • Event booking systems
We use our experience and comprehensive network of contacts to consistently deliver a regular stream of quality new business opportunities to you.

Business Development

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We devise strategies that will provide the blueprint to ensure successful business growth. Our experience and comprehensive network of contacts help to consistently deliver a regular stream of quality new business opportunities.
  • Telemarketing
  • Lead generation
  • Database cleansing and development
  • Research
  • Client relations
  • Key account management

Technical Copywriting

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We are a team of highly skilled marketing copywriters with experience in manufacturing environments and the construction sector. Whether you have a new high-tech product to launch, with new markets to reach, or need to strengthen your sales materials for your technology – we can help!
  • Promotional brochures
  • Product spec sheets
  • Website
  • Technology leadership articles
  • Award submissions
  • Case studies